Winners
Focus
Best arts-centred corporate sponsorship activity
- Gold - Lansons & HighTide
- Silver - Young Vic & Markit
- Silver - Aberdeen Asset Management & Jazz FM
- Bronze - ING & Discerning Eye (CitySavvy)
Best charity-centred corporate sponsorship activity
- Gold - RBS & The Prince's Trust
- Silver - Reckitt Benckiser & Save the Children
- Bronze - Turner Broadcasting & Plan International
Best sports-centred corporate sponsorship activity
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Gold - Amlin & Rugby Union (MEC Access)
Objective
Best corporate sponsorship to help raise brand awareness
- Gold - Amlin & Rugby Union (MEC Access)
- Silver - DMA & Equifax (Slingshot Sponsorship)
- Bronze - BT & London 2012 (HoWoCo)
Best corporate sponsorship for employee engagement
- Gold - Young Vic & Markit
- Silver - Lansons & High Tide
Best relationship-building sponsorship programme
- Bronze - The Phoenix Partners & Canon
Best community involvement in sponsorship activity
- Silver - ING & Discerning Eye (CitySavvy)
Type
Best ongoing corporate sponsorship programme
- Gold - RBS & The Prince's Trust
- Silver - Turner Broadcasting & The Big Issue Foundation
Best single event corporate sponsorship exercise
- Gold - BT & London 2012 (HoWoCo)
Budget
Best pro bono work for charitable, social or ethical cause
- Gold - The Passage & 85Four
Activity
Best partnership between sponsoring company and sponsored organisation
- Gold - RBS & The Prince's Trust
- Silver - Turner Broadcasting & Plan International
Best communication of a corporate sponsorship activity
- Gold - Jaguar & England Cricket Team (Brand Rapport)
- Silver - DMA & Equifax (Slingshot Sponsorship)
- Bronze - RBS & The Prince's Trust
Best execution of a corporate sponsorship activity
- Gold - DMA & Equifax (Slingshot sponsorship)
- Silver - Telecity Group (Nelson Bostock)
Most effective long-term philanthropic scheme, foundation or programme
- Gold - Reckitt Benckiser & Save the Children
- Bronze - Telecity Group (Nelson Bostock)
For sponsored organisations
Best collaborative approach
- Gold - DMA & Equifax (Slingshot sponsorship)
Special awards
Grand Prix
- Winner - RBS & The Prince's Trust